Film Fiji and Vodafone Fiji have embarked on a strategic partnership that will see more locally produced content made accessible to audiences through the Vodafone Play streaming platform. This initiative is a significant step forward in expanding the reach of Fijian storytelling, empowering local creatives, and building a more robust digital distribution ecosystem for the film and television industry in Fiji.
To begin this collaboration, Film Fiji and Vodafone Fiji recently hosted a focused workshop with Fijian filmmakers, producers, and content creators. The session served as an important space for open dialogue – allowing stakeholders to share their ideas, expectations, and concerns about how local content can be best integrated and supported on a digital platform.
Topics discussed included content readiness, licensing frameworks, technical requirements, and marketing support. The feedback gathered during the session will directly inform the development of this initiative, ensuring that it not only meets industry needs but is also inclusive and sustainable in the long term.
This partnership reflects a shared vision between Film Fiji and Vodafone Fiji: to celebrate Fijian stories, open up new monetisation and exposure opportunities for local creatives, and pave the way for a thriving, future-facing audio-visual sector.
Film Fiji acknowledges and thanks all participants for their valuable contributions and looks forward to sharing more updates as this initiative evolves.
